Digiwerks is a digital marketing agency that provides services for business that want to expand, improve or start their digital footprint. From the marketing strategy to the deliverables, Digiwerks is encompasses a holistic approach to helping businesses thrive online.
Understanding The Client's Problem:
Digiwerks is a newly established digital marketing agency based in Vancouver, looking to establish relationships with its first clients.
Getting To Know Their Audience:
Digiwerks is focused on small to midsize companies that have attempted a DIY approach to building their websites but have struggled to achieve meaningful results such as driving traffic and generating sales.
Competitor Analysis:
Before entering into the next phase of the project, we needed to understand Digiwerk’s competitor landscape. This allowed us to visually differentiate them from similar agencies in the area and helped us understand how to best show their unique value proposition.
Defining The Art Direction
The client wanted the art direction to have a sophisticated and futuristic look and feel. The key desired attributes were: expert, reliable, high-tech, sleek, futuristic, modern and creative.
Design & Development
After working with the client to define the art direction, we proceeded to design and development. This website was designed in Figma and developed in Framer.
Final Website
Client Success
The newly redesigned Digiwerks website provides an intuitive, fast, and engaging experience for users. Since its launch, the website has already helped Digiwerks reach more people, connect with customers on a deeper level, and capture valuable leads more effectively.
